Businesses slash budgets in a recession, but this creates a dilemma: Spending MORE on marketing in a down-turn can help a company come out ahead when the economy picks up again.

A recent study from Hurwitz & Associates, shows a correlation between small businesses that are doing well and greater marketing spending. Almost two-thirds of small businesses that increased their marketing spending are seeing increased revenues. Of course 80% of businesses who aren’t increasing their marketing spending are seeing flat or decreased revenues. Go figure! What are these businesses doing? The survey showed small businesses shifting marketing initiatives toward cheaper digital media and away from traditional channels. The top three marketing tools used were search engine optimization (SEO), email newsletter campaigns, and social media marketing.

What should you do? Every business is unique, so our recommendation is to come in for a free one hour consultation. We’ll talk about your current business situation, take a look at your website, advertising, internet marketing and search engine ranking and whatever else needs looked at. We’ll do some brainstorming with you and give you our best advice, even if you don’t use our services. Just pick up the phone and call us. It could be the best decision you make this year.

Avenue 25 is a leader in internet marketing Phoenix web design Phoenix, Arizona advertising agencies and search engine optimization. Our services also include email newsletter campaigns and social media marketing. We have the top graphic designer Phoenix has to offer, our advertising services and our web design team is second to none. Call us today.